Yonsei 2026-Fall | Bokyung Lee Upcoming

CDM1001: Introduction to Culture and Design Management

Interdisciplinary thinking lies at the heart of Culture and Design Management. This course introduces fundamental perspectives, concepts, and methods across culture, design, management, UX, technology, art, branding, and marketing. Through lectures, case discussions, and interdisciplinary projects, students will learn to connect these domains and develop thoughtful strategies for real-world opportunities.

Class time
Tuesday(s), 10:00–13:00
Location
VeritasB 443
Instructor
Prof. Bokyung Lee
Office hours
Monday, 9:00–11:00
Language
English
14%

Project 2: Pop-up Store Design Critique

Integrated field-based application of Project 1 learning

20%

Project 3: Interdisciplinary Industry Project (Studio Mikko Laakkonen)

Korea-launch strategy developed with Studio Mikko Laakkonen

10%

Project 4: Personal Interdisciplinary Map

Individual interdisciplinary map and final reflection

10%

Attendance & Class Preparation

Attendance and required preparation before class

10%

Participation / Attitude / Deligence

Active, respectful, and constructive engagement

100%

Total

Total: 100%

Assessment weights are provisional until the official syllabus is published.

Course principles & policies

Attendance (Offline)

You are expected to attend every class and be on time. Your commitment and participation in the course contribute to the learning experience of all participants.

  • Avoid absences because you will miss important information that may not be in the readings. If you are absent, it is your responsibility to get information regarding announcements and topics covered from your peers.
  • Not attending more than one-third of the entire course (a total of 5 absences) results in an F, in accordance with school policy.
  • Being 30 minutes or more late to a class or session counts as an absence.
  • Absences for religious holidays, quarantine or isolation, or occasional school events are excused in accordance with university regulations and guidelines. Please communicate with the instructor ahead of time if you know you will be absent.
  • For every unexcused absence, 2 points will be deducted.

Flipped Classroom (Video Lecture)

Watching the pre-recorded lecture videos is not optional; it directly affects your grade.

  • For every assigned pre-recorded video that is not watched, 2 points will be deducted.

Participation

Participate respectfully and actively.

  • Listen to and consider other viewpoints.
  • Actively share ideas with group members and classmates.
  • To participate effectively, you need to watch the assigned pre-recorded lecture videos.

Teamwork Policy

Team presentations will be graded as a whole, but peer evaluation may be used to adjust individual grades if there is a significant imbalance in contribution.

Deadlines & Late Submissions

All students are expected to complete assignments by the due dates and times announced in the lecture. Please ensure timely submission and effectively plan and balance your academic work and other commitments. The late-submission penalty is as follows:

  • 1 minute–6 hours late: 10% of the maximum allowable marks
  • 6–24 hours late: 25% of the maximum allowable marks
  • 24–48 hours late: 50% of the maximum allowable marks
  • 48–72 hours late: 75% of the maximum allowable marks
  • An assignment submitted more than 3 days late will not be evaluated and will be reported as “not submitted.”

Plagiarism

Copying someone else’s ideas, even if you change the wording, is a serious academic offense. To avoid plagiarism, when referring to others’ work, do not change the intended message, add new information, leave out important details, or alter the level of formality.

  • If a student’s grade is discovered to have been earned through cheating or dishonesty, the grade will become invalid and further disciplinary action will be enforced.
  • Please actively use Turnitin to self-check and avoid potential plagiarism.
  • If the instructor or peers identify plagiarism in an assignment, project output, report, or other submitted work, the student will receive zero points for that project.

Copyright of Course Materials

Course materials are produced and published for the purpose of teaching Yonsei University students. They may not be used for any other purpose or shared with others. Legal responsibility for any violation lies with the person who committed it.

  • Unauthorized recording is not allowed unless you inform the faculty member and receive approval in advance.

Course materials

Universal Methods of DesignHanington & Martin · 2019
The Field Guide to Human-Centered Design<a href="http://ideo.org/">IDEO.org</a>
The Fundamentals of Design ManagementKathryn Best · 2010
Design Thinking and Design ManagementCooper, Junginger & Lockwood · 2009
Official Fall 2026 syllabusTo be confirmed before Week 1
Submission linksPublished with each homework item
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